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Sales vs Marketing: Which background makes for the best Chief Revenue Officer?
Fact: the role of the Chief Revenue Officer (CRO) didn’t exist in most companies a decade ago. Today, it’s one...
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UAE
Fact versus fiction: The realities of working in the UAE
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How I made it: Subhash Mishra, Head of Digital Strategy, FirstGroup
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How I made it: Francesca Scassellati Sforzolini, Incisive Health
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How I made it: Joshua Maxey, CMO at Third Bridge
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How I Made It: David Gallagher, President, Omnicom PR Group
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How I made it: James Wright Global CEO at Red Havas
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How I made it: Mimi Nicklin, RAPP, Omnicom
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Digital transformation is changing the game, are you set up to win?
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How I made it: Nicolas Mendel, MD of Social.Lab Singapore
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Immersive innovation helping to drive experience for brand marketers
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CMO to CEO: the future of a business-critical role on the executive board
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How I made it: Daniel Clay, MD, Newgate Research
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How I made it: Jo Tanner, CEO, iNHouse Communications
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