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Introduction to Our New Content Series: Global Insights on PR Talent Trends

Welcome to our latest content series, on the ever-evolving talent landscape of public relations and communications. In this series, we will be interviewing global leaders and industry experts to uncover key trends, challenges, and opportunities within the PR industry. As the world of communications continues to transform at a rapid pace, understanding the dynamics of talent acquisition, retention, and development is more crucial than ever.

Through these insightful conversations, we aim to shed light on how artificial intelligence (AI) is shaping the industry, the strategies agencies are adopting to attract and retain top talent, and the impact of diversity and inclusion initiatives on a global scale. We will explore the shift from traditional billing models to value-based pricing, and how agencies are adding value through creative insights and strategic thinking and gain a comprehensive understanding of what the future holds for the communications industry.

Our first interview was with Ralph Sutton, International Managing Partner at AVENIR GLOBAL.

Alice Weightman: CEO, Global Executive Search Leader, and UAE Market Expert Alice Weightman is the Founder and CEO of Hanson Search and The Work Crowd, with over 20 years’ experience in executive search, specialising in C-suite and senior leadership placements for business-critical roles that drive revenue, manage reputation, and mitigate risk. Based in Abu Dhabi, Alice leads Hanson Search’s operations across the UAE, partnering with government entities, family offices, consultancies, and agencies across the GCC. She oversees a global team of expert search consultants across the UK, Europe, the US, and Middle East, while remaining actively involved in delivering senior-level...

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